Endless aisle
Your whole catalogue in every store with Endless Aisle
Enable customers to order out-of-stock products for home delivery or future collection with immediate access to your full inventory
Why Endless Aisle
Order in store means saving the sale. If the item is somewhere in your network your store associates can sell it right away
Save every sale
Empowering associates with full catalog access means they can provide a full and friction-free service to customers. Real-time and accurate inventory means they can make delivery promises with confidence and secure the sale.
JD Italy recorded a 4% store revenue increase in month one by using Endless Aisle to close sales that would otherwise be lost.
Extend product range
Even your smallest format stores can carry your full range, including every size and color combination, increasing the chances that shoppers will complete the purchase there and then. Particularly beneficial for merchants with stores at airports, rail stations or holiday resorts, the combination of full catalog and flexible fulfillment provides the convenience customers love.
Combine with line-busting to keep things moving
Keeping lines to a minimum makes for a better experience so equipping store teams with the ability to take a sale on the move, combined with Endless Aisle provides maximum customer covenience.
The Perfume Shop leverages mobile devices to sell on the move, empowering associates to serve customers anywhere on the floor to clear checkout lines and speed up transactions.
Store turnover increase from first month of Order-in-Store deployment, demonstrating immediate revenue impact.
How it works
All the pieces you need to offer world-class Endless Aisle
Unified real-time inventory
At the core of the solution is accurate and up to date inventory that inspires confidence in your store staff and your customer. Visibility into every SKU at their fingertips, with precise availability and delivery options whether the items are in stores nearby or across your estate, in DCs, warehouses or in-transit.
Instant delivery promise
When a store associate adds an out-of-stock item to a customer’s cart, OneStock automatically calculates available delivery options with accurate estimated delivery dates. The system considers fulfillment location, carrier routes, transit times, and store opening hours to provide reliable customer promise.
Intuitive Endless Aisle app
The OneStock store application to enable ordering in store works on Android, iOS, and web browsers, giving associates flexibility to serve customers anywhere on the shop floor. Staff can mix in-stock and out-of-stock items in the same cart, complete payment and offer multiple fulfillment options within one seamless transaction.
Mixed cart transactions
Customers don’t think in channels—they want products. OneStock enables mixed cart functionality, allowing associates to combine items from the shelf with products sourced from the network in a single transaction. One payment, one experience, maximum convenience for shoppers.
Seamless POS integration
OneStock complements your existing POS system rather than replacing it. Orders created in the store app leverage all POS payment capabilities, including gift cards, loyalty points, tap-to-pay, and mobile checkout. Existing payment provider integrations ensure familiar, secure transactions without disrupting workflows.
Integrated payment connectors
Endless Aisle integrates market PSPs (Adyen, Stripe, HiPay, Payplug) to enable integrated payments, pay‑by‑link and tap‑to‑pay. We also provide an SDK to build your own payment connector so you can plug proprietary PSPs into the store app.nn
The OneStock advantage
As well as unified inventory and the world’s most powerful promise engine, OneStock provides everything you need to offer customers an Endless Aisle
High-performing store app on your choice of device
Our Endless Aisle app runs natively on Android, iOS and web, and supports rugged and mobile devices. Built for resilience and offline continuity, it synchronizes real‑time inventory and order data as connectivity returns. The result: reliable in‑store ordering and uninterrupted customer service even during network disruption.
Maximize investment in your existing POS
OneStock complements your existing POS rather than replacing it. Orders created in‑store can flow through current payment, loyalty and reporting systems so staff keep familiar workflows. This reduces integration risk, preserves transactional continuity and lets stores adopt Endless Aisle / Order In Store without disrupting daily operations.
Unified commerce: CRM, catalog & promotions
OneStock connects catalog, CRM, promotion engines and third‑party services via secure APIs and prebuilt connectors. Real‑time sync keeps product, price and promotion rules consistent across channels, enabling a truly unified commerce experience that drives relevant offers and accurate promises at the point of sale through centralized order management.
Your teams’ next favorite app
The store app features a consumer‑style interface requiring next to no training and is used daily by thousands of store associates in the US, Canada, Europe and Asia. Associates quickly find, reserve and sell any SKU—reducing checkout time and increasing conversion. The app is extensible: built‑in clienteling tools, configurable custom pages and reusable custom blocks let retailers tailor workflows, offers and merchandising without changing core code.
See how leading retailers are transforming their operations with OneStock
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