Endless aisle

Your whole catalogue in every store with Endless Aisle

Enable customers to order out-of-stock products for home delivery or future collection with immediate access to your full inventory

Why Endless Aisle

Order in store means saving the sale.  If the item is somewhere in your network your store associates can sell it right away

Save every sale

Empowering associates with full catalog access means they can provide a full and friction-free service to customers. Real-time and accurate inventory means they can make delivery promises with confidence and secure the sale.

JD Italy recorded a 4% store revenue increase in month one by using Endless Aisle to close sales that would otherwise be lost.

Extend product range

Even your smallest format stores can carry your full range, including every size and color combination, increasing the chances that shoppers will complete the purchase there and then.  Particularly beneficial for merchants with stores at airports, rail stations or holiday resorts, the combination of full catalog and flexible fulfillment provides the convenience customers love.

Combine with line-busting to keep things moving

Keeping lines to a minimum makes for a better experience so equipping store teams with the ability to take a sale on the move, combined with Endless Aisle provides maximum customer covenience.

The Perfume Shop leverages mobile devices to sell on the move, empowering associates to serve customers anywhere on the floor to clear checkout lines and speed up transactions.

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Store turnover increase from first month of Order-in-Store deployment, demonstrating immediate revenue impact.

The implementation of Order In Store is a real asset for our smaller shops, which can now sell our entire catalogue. The aim is to facilitate access to our clothes across all points of sale and to offer the best possible shopping experience.
Eleanor Baudry
Eléonore Baudry
CEO

How it works

All the pieces you need to offer world-class Endless Aisle

Unified real-time inventory

At the core of the solution is accurate and up to date inventory that inspires confidence in your store staff and your customer.  Visibility into every SKU at their fingertips, with precise availability and delivery options whether the items are in stores nearby or across your estate, in DCs, warehouses or in-transit.

Instant delivery promise

When a store associate adds an out-of-stock item to a customer’s cart, OneStock automatically calculates available delivery options with accurate estimated delivery dates. The system considers fulfillment location, carrier routes, transit times, and store opening hours to provide reliable customer promise.

Intuitive Endless Aisle app

The OneStock store application to enable ordering in store works on Android, iOS, and web browsers, giving associates flexibility to serve customers anywhere on the shop floor. Staff can mix in-stock and out-of-stock items in the same cart, complete payment and offer multiple fulfillment options within one seamless transaction.

Mixed cart transactions

Customers don’t think in channels—they want products. OneStock enables mixed cart functionality, allowing associates to combine items from the shelf with products sourced from the network in a single transaction. One payment, one experience, maximum convenience for shoppers.

Seamless POS integration

OneStock complements your existing POS system rather than replacing it. Orders created in the store app leverage all POS payment capabilities, including gift cards, loyalty points, tap-to-pay, and mobile checkout. Existing payment provider integrations ensure familiar, secure transactions without disrupting workflows.

Integrated payment connectors

Endless Aisle integrates market PSPs (Adyen, Stripe, HiPay, Payplug) to enable integrated payments, pay‑by‑link and tap‑to‑pay. We also provide an SDK to build your own payment connector so you can plug proprietary PSPs into the store app.nn

The OneStock advantage

As well as unified inventory and the world’s most powerful promise engine, OneStock provides everything you need to offer customers an Endless Aisle

High-performing store app on your choice of device

Our Endless Aisle app runs natively on Android, iOS and web, and supports rugged and mobile devices. Built for resilience and offline continuity, it synchronizes real‑time inventory and order data as connectivity returns. The result: reliable in‑store ordering and uninterrupted customer service even during network disruption.

Maximize investment in your existing POS

OneStock complements your existing POS rather than replacing it. Orders created in‑store can flow through current payment, loyalty and reporting systems so staff keep familiar workflows. This reduces integration risk, preserves transactional continuity and lets stores adopt Endless Aisle / Order In Store without disrupting daily operations.

Unified commerce: CRM, catalog & promotions

OneStock connects catalog, CRM, promotion engines and third‑party services via secure APIs and prebuilt connectors. Real‑time sync keeps product, price and promotion rules consistent across channels, enabling a truly unified commerce experience that drives relevant offers and accurate promises at the point of sale through centralized order management.

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Your teams’ next favorite app

The store app features a consumer‑style interface requiring next to no training and is used daily by thousands of store associates in the US, Canada, Europe and Asia. Associates quickly find, reserve and sell any SKU—reducing checkout time and increasing conversion. The app is extensible: built‑in clienteling tools, configurable custom pages and reusable custom blocks let retailers tailor workflows, offers and merchandising without changing core code.

Proven results

See how leading retailers are transforming their operations with OneStock

offer deliveries in 24 and 48 hours, a service has caused the customer satisfaction rate to grow by 35%.

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Around 15% of the brand’s Click and Collect orders result in additional sales

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Today, almost half of all sales are made from store stock using the OneStock tool.

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40% reduction in transport costs with the retail stores being that front line fulfilling customers' orders

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ba&sh

+6% Revenue from First Month Implementation

French luxury fashion brand ba&sh implemented OneStock’s Order In Store across its European network, giving store associates tablets to access the complete product catalog. When items are out of stock locally, staff instantly source from other boutiques or warehouses, offering home delivery or store-to-store pickup alternatives.

Figaret

Small Stores Sell Entire Catalog Digitally

Luxury shirt maker Figaret faced limited space in smaller locations after stocking permanent collections. OneStock’s endless aisle solution allows these compact shops to sell the complete catalog digitally. Associates show customers the full collection, check network availability, and complete orders on the spot.

Dune London

Instant Stock Visibility Across Entire Network

UK footwear retailer Dune London equipped store managers with the OneStock app, providing visibility into inventory not just in their own stockroom but across nearby locations. This real-time network view enables staff to quickly locate the right size or color for immediate customer satisfaction.

See customer solutions

Dive deeper into ship-from-store and click & collect strategies with our expert guides and insights.

Ready to sell without limits?

Discover how OneStock can help your teams sell your full catalog from right within their store.

Keeping Promises
AI-driven distributed order management.